Hospital Strategic Planning: Market Share
Speaker: Lee Ann Lambdin – VP of Strategic Planning, Stratasan
Join Lee Ann Lambdin for a 30 minute educational webinar on how to compare market share by ZIP code and product line.
Everyone knows the importance of market share. But the quality of the data and how it is presented will change the amount of actionable intelligence you can take away. In this webinar Ms. Lambdin will discuss what data sources you should be using, the importance of trending, along with different visualization techniques to present your data and capture your audience.
What you will learn:
— Best techniques to analyze a hospital’s market share
— What is considered good market share in a ZIP code
— How to establish benchmarks for market share in ZIP codes
— Visual presentation techniques that will capture your audience
After attending this webinar you will have a fresh outlook on your hospital’s market share analysis. We hope you will join us.
Lee Ann Lambdin serves as Vice President of Strategic Planning at Stratasan. Her specialties are Hospital Strategic Planning, Community Health Needs Assessments, and Medical Staff Planning. She provides planning guidance to customers, assists with product design and sales, and manages customer accounts.
After registering, you will receive a confirmation email containing information about joining the webinar.